The Vortex Strike Eagle 3-18x44mm FFP riflescope closes the gap between mid- and long-range shooting.

Sell your customers on the top-end features many mid-priced optics boast.

The all-new RFX 45 from Viridian Weapon Technologies is packed with industry-leading features at a value price.

In this broad product category, success requires the right inventory strategy.

Equipped with a laser rangefinder, Hawke Optics’ Frontier LRF binoculars feature high light transmission and true color display.

Trijicon continues to push the evolution of advanced optics for a wide range of users

Understanding scope parallax and how it affects accuracy is crucial to your customers’ success.

Hunters or tactical operators who work the graveyard shift can rely on these top-shelf night-vision optics to turn night into day.

The Mepro Tru-Vision red-dot sight from Meprolight is compact and energy efficient.

EOTech’s newest VUDU riflescope delivers fine images and precise controls in a flexible package.

Meprolight delivers proven military performance in every optic.

The RF.1 rangefinder from Maven is powered by technology specifically developed for precise, pinpoint accuracy.

ATN brings practicality and efficiency to new-wave technology.

Play matchmaker to put the correct rangefinder in your customers’ hands.

The InfiRay Outdoor RICO G-LRF thermal riflescope includes an integrated laser rangefinder.

The new Zeiss LRP S3 riflescope is available in two high-magnification models.

Mounting handgun optics isn’t difficult but it requires a little knowledge and the right tools.

Selling optics is all about knowing what a shopper needs — and what they don’t.

Thermal scope features a new manual focus adjustment for improved image quality.

The TLR RM 1 weapon light from Streamlight is now available in high-visibility green.