Vista has been trending toward decentralization of its divisions — allowing its brands to shine and follow distinct paths with less reliance on shared services — and the hiring of Josh Waldron marks a dramatic step in that direction for the Blackhawk, Eagle and Uncle Mike’s brands. Tactical Retailer caught up with Waldron recently to get his thoughts on the future of his brands in the tactical market.

Certify staff, customers and individuals in the community to teach archery and increase your customer base.

The National Shooting Sports Foundation has introduced another member benefit, the new SHOT University online portal, to help members with marketing, promotion and education information.

Whether your customers pursue grouse, pheasant, quail, or other upland birds, they're going to have some specific gear needs that you can help fill.

Established in 1989, Gold Tip offers a full line of premium carbon hunting and target arrows.

The NASP and IBO continue to work individually as well as together to improve the lives of student archers and promote the outdoor lifestyle.

Black Friday is right around the corner. Now's the time to make plans and formulate a marketing strategy.

Shy or quiet sales associates aren't doomed to failure. They just have to learn how to come out of their shell.

The point of a meeting is to communicate problems, ideas and solutions cooperatively up and down the chain in an organization, with the goal of having your team doing their jobs more efficiently.

Established in 1993, Truglo continues to innovate and offer value-added products for hunters and shooters.

Adding bow balancing to your pro shop services may help you balance the books, too.

Customers who purchase a TenPoint Stealth NXT crossbow package through Nov. 30, 2019, can take advantage of a $200 mail-in rebate.

Running an archery shop can be difficult, especially during the busy season. Here are a half dozen suggestions on how to lower your stress.

Planning and having the perfect in-store event can help lure new customers through the threshold, entice current customers to return and increase sales while dramatically raising awareness of your store in the community and surrounding region. Events can bring benefits and profits. Are you ready to hold an over-the-top event?

Established in 1971, New Archery Products — NAP — continues to innovate and expand its offerings of broadheads and other bowhunting-related products.

One of the more nerve-wracking aspects of taxes for many shooting sports equipment business owners and managers continues to be the possibility of being audited. Here are strategies to avoid being caught in the crosshairs.

Bowhunters who want to set up on the hottest whitetail sign need portable hang-on treestands. Here are three top models to consider adding to your store's inventory.

Established in 1971 by legendary archer Pete Shepley, PSE Archery continues to build topnotch bows for hunters and tournament shooters.

Leverage Facebook’s advertising program to target a new market space and capture a new audience.

Rocky Mountain Hunting Calls has sold the company and all intellectual properties to DDA Holdings.