Industry

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LWRCI Knows What It Takes To Build A ‘Luxury’ AR
LWRCI Knows What It Takes To Build A ‘Luxury’ AR
Posts
July 24, 2015
Located deep in Maryland’s Eastern Shore, LWRC International makes one of the country’s most recognizable gas-piston ARs. And while the quality and design don’t come cheap, its rifles are a good bet for dealers looking to step up their offerings.
How Gun Stores Can Measure Advertising Success
How Gun Stores Can Measure Advertising Success
Posts
July 21, 2015
For most “local” forms of advertising, like online, newspaper, radio and television, I recommend you invest for at least three months and preferably six.
How Sig Sauer Plans To Dominate The World
How Sig Sauer Plans To Dominate The World
Posts
July 15, 2015
Sig Sauer made a splash like few others at the 2015 SHOT Show. That impact is in no small part due to the aggressive leadership of CEO Ron Cohen.
Interview: Crosman Brings It
Interview: Crosman Brings It
Posts
July 10, 2015
From airsoft to scopes to high-end hunting pneumatic rifles, Crosman is a national leader in driving the market for nontraditional firearms.
SureFire Cuts Staff To 'Streamline Operations'
SureFire Cuts Staff To 'Streamline Operations'
Posts
June 23, 2015
In a move that's become all too common among firearms companies that had a heavy dependence on military sales, SureFire announced June 22 it was cutting its workforce in an effort to "streamline operations, refine its product offerings, and cut overall expenditures."
Top Optics Ready Handguns
Top Optics Ready Handguns
Posts
June 22, 2015
Guns with optics help young shooters go faster, but they also help older shooters shoot more easily.
TrackingPoint Misses Its Shot
TrackingPoint Misses Its Shot
Posts
June 17, 2015
With amazing technology, the TrackingPoint Precision-Guided Firearm promised to “shoot beyond human capability.” But with two rounds of major layoffs and three CEOs in just four years, the young company seemed to finally succumb to a market that might not have been ready for it.
Crimson Trace Lasers Featured In 'Jurassic World' Movie
Crimson Trace Lasers Featured In 'Jurassic World' Movie
Posts
June 16, 2015
Crimson Trace is banking on the popularity of blockbuster movie hit Jurassic World to sell its laser systems.
Remington Cleans House Hoping To 'Accelerate' Transformation
Remington Cleans House Hoping To 'Accelerate' Transformation
Posts
June 10, 2015
It's unclear what the big house cleaning at Remington Outdoor Company means, but one of the industry's most connected analysts seems to think the news foreshadows an effort by Remington to more aggressively pull out of some recent issues with its products.
New Rule Will Force Silencer Companies To Stamp Their Cans
New Rule Will Force Silencer Companies To Stamp Their Cans
Posts
June 02, 2015
In its proposed rule change for the ATF, the DOJ would require all silencer manufacturers to mark their suppressors.
How To Plan Events For A Gun Shop
How To Plan Events For A Gun Shop
Posts
June 01, 2015
With proper planning, aggressive marketing and detailed coordination, store events can help boost profits and provide a treasure trove of information about your current customers and help lock in future sales.
Smart Gun Maker Armatix Hits The Skids
Smart Gun Maker Armatix Hits The Skids
Posts
May 26, 2015
The German company that makes the controversial iP1 pistol which only fires when held by a specific shooter is in deep financial trouble.
UPDATE: Colt Extends Deadline For Financial Deal
UPDATE: Colt Extends Deadline For Financial Deal
Posts
May 12, 2015
A day after it's initial deadline, Colt has extended given investors seven more days to accept a 70 percent cut in returns or a structured bankruptcy of the company.
BREAKING: Colt Defense Faces Imminent Financial Deadline
BREAKING: Colt Defense Faces Imminent Financial Deadline
Posts
May 11, 2015
One of the nation's most recognized firearms brands may go under today after it asked investors to take a 70 percent pay cut or accept a so-called "pre-packaged" bankruptcy.
What Guns And Gear Do Older Shooters Want?
What Guns And Gear Do Older Shooters Want?
Posts
May 08, 2015
Let’s face it, gun store customers are getting older. And while more new shooters are entering the market, our seniors have the money and want to spend it on their favorite pastime.
Ruger Pulls Out Of 2014 Nose Dive
Ruger Pulls Out Of 2014 Nose Dive
Posts
May 06, 2015
Offering over 400 variations of more than 30 product lines, Sturm, Ruger & Co., Inc. (Ruger) has bounced back this year from sagging 2014 earnings.
It's Green, It's On A Wheelgun, It's Crimson Trace
It's Green, It's On A Wheelgun, It's Crimson Trace
Posts
May 04, 2015
The first green laser designed for revolvers is the new LG-415G Lasergrip from Crimson Trace.
Browning Black Label Shock N’ Awesome Tactical Tomahawk
Browning Black Label Shock N’ Awesome Tactical Tomahawk
Posts
May 04, 2015
The Shock N’ Awesome Tomahawk has an overall length of 13 inches and the high carbon 1055 tool steel blade length is 2-5/8 inches. Opposite the blade is a curved penetration spike.
Should You Offer Gun Cleaning And Restoration Services?
Should You Offer Gun Cleaning And Restoration Services?
Posts
May 01, 2015
Gun restoration and cleaning can be profitable, but there are some serious considerations before you decide to undertake a project.
AAC Looking To Hunters
AAC Looking To Hunters
Posts
April 28, 2015
For 2015 and beyond, AAC will be focusing more efforts on tapping into the growing market of hunters who use or would like to use suppressors. And it may get some help from Big Green.