Industry

Industry Displaying results 21-40 of 207

MARKETING STRATEGIES FROM ONE OF THE INDUSTRY'S TOP THOUGHT LEADERS
MARKETING STRATEGIES FROM ONE OF THE INDUSTRY'S TOP THOUGHT LEADERS
Posts
June 05, 2018
Many manufacturers and firearms dealers admit they are terrible at marketing, with one of the main points of failure usually being the complexity.
Shooting Trends, the Trump Slump and Hanging with Retailers
Shooting Trends, the Trump Slump and Hanging with Retailers
Posts
May 23, 2018
Shooting trends and insights are best gleaned while talking with the folks who have boots on the ground: retailers and shooting sports store dealers.
How to Set Up Your Store's Master Key Locking System
How to Set Up Your Store's Master Key Locking System
Posts
May 09, 2018
Controlling the master key locking system to your location is not a onetime event that occurs when you open for business, but rather an ongoing task.
Retail Scam Evolution: Phishing 2.0, Smishing and More
Retail Scam Evolution: Phishing 2.0, Smishing and More
Posts
May 07, 2018
It all started with an email from a “Nigerian Prince.” The email was riddled with misspelled words, unintelligible sentences and … wait, what’s this? If I just cash a check I'll be rewarded how much? Sign me up!
Proven Tips to Create Business Plans for More Profits
Proven Tips to Create Business Plans for More Profits
Posts
April 23, 2018
The overall process of creating a thorough business plan can help nearly any store take stock of what is working—and determine what is not.
Get your finger on the pulse of the shooting sports industry
Get your finger on the pulse of the shooting sports industry
Posts
April 20, 2018
Retailers can learn to make customers' hearts skip a beat in 2018. Improve sales — and profits — by understanding what worked in 2017.
Hiring firearms range instructors: in-house or contract?
Hiring firearms range instructors: in-house or contract?
Posts
April 16, 2018
Find out the differences between in-house and contract range instructors and which one you should hire to maximixe profitability and ensure returning customers.
Firearms Retailers Need To Cultivate 'Family'
Firearms Retailers Need To Cultivate 'Family'
Posts
April 09, 2018
As a group, it is safe to suggest that retailers are doing things to expand the impact of the sport among youth and that, like anything else, there is always room for improvement.
Worden new Director of Sales for Crosman LaserMax
Worden new Director of Sales for Crosman LaserMax
Posts
February 09, 2018
Smith & Wesson Offers New Features With Latest M&P Shield
Smith & Wesson Offers New Features With Latest M&P Shield
Posts
February 06, 2018
The importance of customer service
The importance of customer service
Posts
December 11, 2017
Do you know just how important customer service is?
How to earn more profit
How to earn more profit
Posts
December 05, 2017
Earning more profits isn't hard. Here's how.
Exclusive shooting sports industry news for November
Exclusive shooting sports industry news for November
Posts
November 01, 2017
Here's an exclusive look at important industry news to know.
Which is better: Lowest price or dated terms?
Which is better: Lowest price or dated terms?
Posts
October 17, 2017
You have to choose between lowest price and dated terms. Which do you choose?
Bring in more money using the SIG SAUER Store-Within-A-Store program
Bring in more money using the SIG SAUER Store-Within-A-Store program
Posts
October 03, 2017
SIG SAUER has found an easy way to sell more products in your store.
Pelican Products appoints Vice President of Core Consumer Sales
Pelican Products appoints Vice President of Core Consumer Sales
Posts
September 19, 2017
As Vice President of Sales, Schiek will be responsible for all sales efforts in the Consumer Division with the exception of consumer electronics.
2018 SHOT Show Industry Day at the Range exhibitor registration closes soon
2018 SHOT Show Industry Day at the Range exhibitor registration closes soon
Posts
September 14, 2017
Registration for the 2018 SHOT Show Industry Day at the Range closes Sept. 29.
Industry Day at the Range announces Conservation Corner 2018
Industry Day at the Range announces Conservation Corner 2018
Posts
September 06, 2017
The new Conservation Corner will allow conservation organizations an opportunity to reach the over 1,600 media and buyers in attendance at Industry Day.
Barrett Firearms announces dedicated U.S. field sales force
Barrett Firearms announces dedicated U.S. field sales force
Posts
September 06, 2017
The role of these new employees is to promote the sales, training and customer support of the Barrett line of world-class precision rifles.
The deafening sound of silence
The deafening sound of silence
Posts
September 06, 2017
The sound of silence is triggering a loud response throughout the land, as well as in the halls of Congress as solons consider a measure called the Hearing Protection Act. Say What? Can't hear you.