Sooner or later, your social media pages will be hit by a troll stirring up trouble and negativity. What do you do?

How do you work with social media influencers in the gun industry without running into ethical, legal or just plain unprofessional problems?

Looking to team up with an influencer to promote your product or store? Here’s how to pick the right person.

There’s been a rise recently in social media hacking, especially on Facebook. Do you have a crisis plan in place should it happen to you or your business?

Looking for a social media management tool? Here's a look at some of your best options.

Running a host of social media pages and profiles doesn’t have to be overwhelming. A social media marketing and scheduling suite can make it easy.

The nightmare of every business owner is having their social media accounts hacked. To avoid such a catastrophic event, follow these five proven steps.

Having a solid public relations plan and navigating local and social media can set your shop apart.

Are you going crazy trying to keep up with social media content? Taking the stress out of the process is easier than you think.

Guns are practically selling themselves right now — but that doesn't mean you should stop marketing on social media.