Sig Sauer eyes a revolution with optics-equipped X-Series pistols.
A huge expansion for Trijicon and its riflescope lines means more opportunities for dealers.
Get familiar with the new lines of ammunition your customers will be asking about.
Having a supply of quality handgun accessories and selling them can be the difference between profits and losses.
Trijicon’s marketing for the SRO is focused on target and competitive shooters, but retailers should anticipate sales among handgun hunting and self-defense customers too.
How did Trijicon’s AccuPower 5-50x56 Extreme Long Range Riflescope stack up in our review, and how can you sell them?
Marlin’s new Dark Series rifles combine classic action with modern tactical features.
Get an in-depth review of this tactical firearm. Then use these tips to sell the RT-R Mod 3 Riton Micro Dot in your shop.
When it comes to the latest ammunition for competition, self-defense, hunting and range work, do you know what your customers will be asking about? If not, find out what you should be talking about.