Apollo Custom Inc. is establishing itself as one of the East Coast’s premier high-volume Cerakote application and laser engraving facilities.

Howa's Chassis Rifle is an accurate, long-range rifle package ready to go out of the box.

Having a supply of quality handgun accessories and selling them can be the difference between profits and losses.

With guaranteed sub-MOA accuracy and carbon fiber stocks, these two lightweight bolt actions from Weatherby feature the company’s new 6.5 WBY RPM cartridge.

Thanks to recent advancements in .410 loads for turkeys, shotguns like the new Remington 870 .410 TSS Turkey are becoming more popular.

New practice equipment with the Mantix X10 training system records and analyzes movements to improve essential skills.

Despite the naysayers, ultracompact pistols and revolvers are more popular than ever.

With the choice of two barrels in the CZ Reaper Magnum Turkey Gun, hunters can use the best choke for the required shot distance.

The capable Henry Single Shot fills a niche in the break-action rifle market.

The Inter Ordnance series of rifles, carbines and pistols represent an excellent product for shooters looking to get into the AR-15 game without spending a small fortune. Retailers should be able to make great margins while offering consumers a quality product.

Turkey guns are tricked-out specialty rigs these days, with loads of hunter-friendly options for customization. Here's what you should consider when stocking the shelves.

The author puts the IWI Masada 9mm through its paces to provide a closer look at this new striker-fired pistol.

Millions of garage-bench gunmakers and amateur gunsmiths can help you offset market swings in firearm sales.

Montana Rifle Company, makers of premium custom rifles for 25 years, has closed amid efforts to financially restructure.

Ruger's American Pistol is combat-capable and fit for any hand.

Taking a family-friendly approach with youth guns, gear and instruction will make your business and the shooting sports stronger.

Modern Airguns deliver expanded shooting opportunities, surprising firepower and serious sales potential.

Adding a handful of 28-gauge guns to your shotgun rack can attract a variety of shooters.

Primary Weapons System became well known for its premier tier of long-stroke gas piston AR-15s with leading edge innovation and its highly durable piston-driven uppers and rifles.

We're seeing a resurgence of the more compact design of the pistol caliber submachine gun. Find out more about the future of these weapons.