More than 260 educators, coaches and guests gathered in Springfield, Missouri, to talk about ways to improve their local National Archery in the Schools Program.

Scholastic 3-D Archery recently held its 9th Annual S3DA 3-D National Championship in Kentucky and featured more than 800 youth archers.

Robert Dunaway has been hired by Scholastic 3-D Archery as its new national conservation outreach coordinator.

Every treestand hunter should own at least one full-body safety harness, which means it’s an item worth stocking in your store.

If you want to increase the number of crossbow sales in your archery shop, then it's a smart idea to have a scoped rig ready for the kids to test drive.

If your range is looking to engage new shotgunners, take a look at the NSSF’s First Shots Clay Target Program, which was created to promote the shooting sports.

Faced with a customer making a first-time rifle purchase? Helping them make an informed decision goes a long way toward instilling long-lasting trust.

On July 8, 2020, the Archery Trade Association (ATA) will host an online webinar to discuss how outdoor media members can reach new audiences and recruit more bowhunters.

S3DA 3-D National Championship dates and location announced; Alex Baer joins IHEA-USA as COO; 2020 National R3 Symposium moved to 2021; and S3DA video tribute to the class of 2020.

National Shooting Sports Month is coming up in August. Is your shop ready to participate?