Installing a red-dot sight on an AR is so simple that even new gun owners can do it themselves — but maybe don’t know that or won’t want to attempt it. You can do it for them for a tidy, quick profit.

A sturdy gun belt makes any holster more secure. Here are some options that will help your customers find what works for their rig.

If you don’t currently sell short barreled rifles, here’s what you need to know about how the process works.

Help your customers avoid that drawer-full-of-lousy-holsters mess that so many shooters have at home by guiding them to the right holster the first time.

In a blistering hot firearms market, Taurus just dropped something new: The GX4 concealed carry 9mm.

A generic approach to recognizing employee performance can deprive companies of the very benefits reward programs are trying to obtain.

Is your sporting goods store inviting customers or turning them away? Here's how you get shoppers in the mood to spend.

Selling suppressors? Here's how to go about it.

When a pandemic, social unrest, a weather emergency or other crisis arises, does your store have a plan to maintain your inventory safely?

The Army's classic Jungle Boot dates back to nearly WWII, and it's gone through a lot of iterations over the years.