Director of Product and Marketing Jason Harris explains how the Primos manufacturing facility in the “middle of nowhere” (Brookhaven, Mississippi) creates more than 1 million top-notch game calls each year.
Barnett Crossbows Vice President of Marketing Mike Powell discusses the company’s 60th anniversary, its recent sale to Surge Outdoors, and what’s in store for the future.
Doinker Founder Bill Leven took a hard look at his company during the pandemic shutdown. After an 8-month halt in production, rumors of the legendary archery company’s demise are unfounded.
Selling optics is all about knowing what a shopper needs — and what they don’t.
Micro-9 pistols may be diminutive, but they pack a punch. Whether customers want them for primary or backup carry, they’ll be asking about these new models.
Microcompact 9mms are hot sellers, but every buyer needs a holster to carry their new gun. These four options will meet almost any concealed carry need.
With predator populations out of control, trapping and hunting coyotes and other varmints are on every hunter’s mind.
GAS Bowstrings President Eric Griggs explains how a company that started in 2017 with only three people has grown into the largest aftermarket string maker in the industry.
Darrin Brown from Power-Stop Archery Targets details the company’s interesting history, which dates back to 1888, and how it continues to test new target materials to improve its product line.
Educating customers on performance and reliability is the key to selling more lead-free ammunition.
