3-Gun Nation is adopting a thrilling new elimination-style format, and Armalite is the new title sponsor of the exciting competition. Long known as one of the most famous names in tactical firearms, Armalite is kicking off a new era for the company and its position as title sponsor of one of the premier events in the shooting sports will help promote the new push.

“Words can’t express how excited we are to partner with 3-Gun Nation,” said Armalite President Tommy Thacker, a previous 3GN champion. “This partnership is a crucial step in the evolution of Armalite demonstrating that we are, once again, shaping the future with world-class products reknown in quality, performance and reliability.”

Team Armalite will be active in the both the Pro and Regional 3GN circuits and will be helping promote M-15 3GN rifle demo bays at select championship matches across the country including 3GN Championship weekend at the U.S. Shooting Academy in Tulsa, Okla., in October. 3GN Pro Series Shoot-Off champs will win an Armalite 3GN prize rifle.

The new format will for the 3GN Pro Series will pit six top competitors against each other and will risk a sudden-death elimination match and only the top two shooters will advance to the 3GN Championship and a shot at the title and a $50,000 prize from Leupold and NRA Sports.

“Armalite’s 3-Gun Nation, presented by NRA Sports,” will air this summer on The Sportsman Channel, on Monday nights as part of The Sportsman Channel’s “Lock and Load” block of shooting-themed programming.