For tactical retailers, sales success lies beyond Facebook and YouTube.

Top handgun manufacturers are stepping up their game with new models that have lots to offer the competitor, plinker and defensive shooter alike.

Be sure to stock accessories to “tacticalize” those hunting guns.

The new Laser Plinking Can Kit from LaserLyte combines a Trigger Tyme Compact Training Pistol, an LT-PRO Pistol Laser Trainer unit and three LaserLyte Plinking Cans into one kit ready to deliver hours of fun and valuable training right out of the box.

The LUCID P7 was developed in response to requests for a 4X magnified optic and is built around crystal clear 30mm optics in a cast aluminum aircraft-grade aluminum frame. The frame is wrapped in a chemical rubber armored housing for durability in the field.

It’s as if the G42 and the Glock 26 had a love child with a slim profile closer to the G42 but with the height and length roughly the same as the G26. From my perspective it is a fantastic compromise that delivers a great shooting defensive pistol while remaining slim without the bulk.

Today Sig announced it has named Tom Taylor its VP of sales and marketing, pulling him away from the North Haven, Connecticut-based Mossberg where he was that company's VP for sales and marketing.

A new investigation reveals the popular auction site has rules barring the sale of AR-15 parts, but many retailers either don’t know or trick the system to keep the orders rolling in.

Electronic and high-power sights dominate headlines in new optics. Prices continue to climb. But stiff competition gives you many options, including great glass at a bargain!

Legacy Sports International has announced their new YOTE camouflage pattern. The YOTE design by Thunder Mountain Camouflage is based on coyote fur and was developed with the help of Les Johnson, champion coyote caller and host of Predator Quest TV.