At this year’s annual summit, industry insiders from the National Shooting Sports Foundation made it clear that relying on the Baby Boomer generation to keep up profits could run businesses into the red.

In December we wondered whether FNH had tossed the concealed carry market on its head. Since then, the Glock 43 has thrown that a bit into doubt.

Vista Outdoor announced July 27 it will purchase hydration carrier manufacturer CamelBak for $412 million.

Located deep in Maryland’s Eastern Shore, LWRC International makes one of the country’s most recognizable gas-piston ARs. And while the quality and design don’t come cheap, its rifles are a good bet for dealers looking to step up their offerings.

The Justice Department is reportedly considering launching a civil rights investigation against a Florida gun store owner who says he's banned Muslims from his shop.

Today’s red-dot sights offer many advantages for young and old shooters alike. Used by competitors, police and military troops, the red dot has features that sell.

There is no getting around the fact that quality optics like red-dots can be expensive.

For most “local” forms of advertising, like online, newspaper, radio and television, I recommend you invest for at least three months and preferably six.

Ruger has just brought a game changer to the long range shooting competitions — the Ruger Precision Rifle.

Christensen Arms is well known as one of the most high-tech rifle builders in the country, marrying high-end aerospace material science with the best of firearms technology.