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Knowledge Is Power — But Does It Make Retail Sales?
Knowledge Is Power — But Does It Make Retail Sales?
Posts
January 17, 2019

Your salespeople need to be knowledgeable about the products in your store, but that’s only half the battle when it comes to connecting with customers and making sales.
What Is Cordura?
What Is Cordura?
Posts
January 17, 2019

Cordura is the most common material used to construct backpacks. Here’s some insight into this amazing fabric.
Killer Food Plots Smoke Screen
Killer Food Plots Smoke Screen
Posts
January 16, 2019
To enter and exit treestands without alerting whitetails, it’s wise to hide behind tall cover such as Smoke Screen, especially when bowhunting near food plots.
The Seven Deadly Sins of Social Media for a Gun Business
The Seven Deadly Sins of Social Media for a Gun Business
Posts
January 16, 2019
Are you making these seven deadly sins when it comes to marketing your business on Facebook, Instagram or other social media platforms?
Groove Life Rings — A Safer Option for Hunters
Groove Life Rings — A Safer Option for Hunters
Posts
January 16, 2019

Metal wedding bands can catch on screw-in treesteps, causing serious injuries to deer hunters. A silicone ring is a much safer alternative.
Axelson Tactical Selects AmmoReady.com for Firearms-Friendly Shopify Alternative
Axelson Tactical Selects AmmoReady.com for Firearms-Friendly Shopify Alternative
Posts
January 15, 2019
Axelson Tactical, a manufacturer of premium firearms, has completed the migration of its website from Shopify to the AmmoReady.com platform.
Everyday Defense: Clown Mask, Wooden Post, Scissors Are No Match For Employee With Concealed Carry
Everyday Defense: Clown Mask, Wooden Post, Scissors Are No Match For Employee With Concealed Carry
Posts
January 15, 2019
In the latest Everyday Defense case, an intruder with a clown mask, wooden post and scissors is no match for an employee with concealed carry.
Industry News: Koola Buck Acquires Viper Archery, Sig Sauer Lands Army Contract
Industry News: Koola Buck Acquires Viper Archery, Sig Sauer Lands Army Contract
Posts
January 15, 2019
In the latest shooting sports industry news, Koola Buck has purchased privately owned Viper Archery Products and Sig Sauer lands a big Army COTS contract.
History of SAAMI: How Ammunition Is Standardized
History of SAAMI: How Ammunition Is Standardized
Posts
January 15, 2019
Have you ever wondered why you can use ammunition from any manufacturer in any firearm in the same caliber? It's due to how ammunition is standardized.
LaserLyte Acquired by American Outdoor Brands Corp.
LaserLyte Acquired by American Outdoor Brands Corp.
Posts
January 15, 2019

American Outdoor Brands Corporation has purchased LaserLyte to add to its Electro-Optics Division, Crimson Trace.