As this year comes to a close, it’s fun to take a look back at some of the top Archery Business stories of 2022. Some of these are articles you clicked on, liked and shared the most during the past 12 months. Others in the list are simply those deemed best by our editorial team. Did your favorite make the cut?
10. Easton Celebrates 100 Years
Easton, the longest standing archery company in the United States, is celebrating its 100th anniversary in 2022.
9. ATA Elects New CEO, Great American Outdoor Show Scheduled and Other News
ATA appoints Jeff Poole as CEO, GSM acquires SOG knives, and Great American Outdoor Show set for Pennsylvania.
8. Archery Shop Owner Tags Desert Bighorn Sheep
Archery shop owner John Schaffer knows that drawing a coveted tag for desert bighorn sheep is very difficult, but it might be the easiest part of actually killing a ram with a bow.
7. Offering the Right Mix of Compounds and Crossbows
Is the bow rack in your archery shop stocked appropriately with compounds and crossbows?
6. Opinion: At Least One Archery Company Should Build a Finger Bow
Not a single manufacturer of compound bows builds a model designed for finger shooters. In the author’s opinion, that’s just wrong — and a poor business decision.
5. Why Archery Pro Shops Still Matter
How archery pro shops can win the sales war with online retailers and big box stores.
4. How to Take Better Product Pics
To capture the interest of archery customers on social media, you must showcase top-notch images. Here are 20 tips for taking better product pics.
3. Host an Archery Shop Steel Target Challenge
If you want to host a unique archery event, then offer a steel target challenge with top-notch prizes for brave and skilled shooters.
What exactly is an influencer? And is it worth your time — and money — in working with one or more influencers?
1. Video: Thief Steals Crossbow in His Sweatpants
Just when you think you’ve seen it all, a thief walks out of retail store with a crossbow hidden in his sweatpants.
