As this year comes to a close, it’s fun to take a look back at some of the top Archery Business stories of 2020. Some of these are articles you clicked on, liked and shared the most during the past 12 months. Others in the list are simply those deemed best by our editorial team. Did your favorite make the cut?
10. Bow Financing: Risk vs. Reward
A pair of longtime pro shop owners and certified archery gurus provide their thoughts on bow financing.
9. Remembering Jack Zwickey
Jack Zwickey, who with his father founded Zwickey Archery in 1938, passed away Nov. 10, 2020.
8. 6 Deer Hunting Tools That You Probably Don’t Stock — But Should
If you want to increase sales in your retail store, consider stocking these six deer hunting tools used by almost every whitetail hunter.
7. Managing Stress During the Busy Archery Season
What steps do you take to manage stress and stay organized during the busy archery season?
6. 12 Ways to Make Your Archery Pro Shop More Inviting
Give your store a major facelift and boost your success with these dozen details.
5. Sales Tip: Hunting Knowledge Is Power — and Profit
As a hunting retailer, your greatest asset is a knowledgeable game-savvy sales staff.
4. ATA 2020 Award Winners
The awards program debuted at the 2020 ATA Trade Show. It recognizes members’ achievements and products that exemplify value, innovation or uniqueness.
3. The Influence of YouTube Personalities on Your Archery Business
Believe it or not, bowhunters with popular YouTube content drive product sales, both online and in your store.
2. Are You Charging Enough for Shooting Lessons?
We asked three veteran archery retailers: What are your rates for shooting lessons, and what is included? Here’s what they had to say.
1. Outdoor Retailers: Should You Put in a Coffee Bar?
Can adding a coffee bar boost your outdoor business' bottom line?