As this year comes to a close, it’s fun to take a look back at some of the top Archery Business stories of 2019. Some of these are articles you clicked on, liked and shared the most during the past 12 months. Others in the list are simply those deemed best by our editorial team. Did your favorite make the cut?

10. Pro Cirrus — My Favorite New Product From ATA 2019

Each year, hunting buddies ask the author to name his favorite new product from the annual Archery Trade Association Show. The Pro Cirrus is his pick from ATA 2019.

9. Bohning Takes Down Archery Counterfeiters in China

Working in cooperation with Chinese police, Bohning Archery was able to stop several Chinese counterfeit operations.

8. How to Build Relationships With Young Customers Through Social Media

Wondering how to attract young customers? They want a relationship with a brand they believe in, and social media can assist you.

 

7. Mission Crossbows Shooters Complete Perfect 2019 Season

Mission Crossbows shooters swept the podium at the 2019 ASA Classic, and Jason Wilkins won ASA Shooter of the Year.

 

6. Building Bridges Between Hollywood and Archery

When portrayed positively in movies, television and online, archery participation grows — often dramatically. Here’s how we can take advantage of this connection in the years ahead.

 

5. 8 Ways to Survive Box Store Competition

Don’t get trampled by the big dogs. Hold your own with these eight easy-to-follow steps.

 

4. Use Social Media and Turn Customers Into Promoters

Take word-of-mouth marketing into the 21st century with these social media strategies.

 

3. Tips for Shy Sales Associates

Shy or quiet sales associates aren't doomed to failure. They just have to learn how to come out of their shell.

 

2. Hunting Industry Poser Alert!

Sadly, some people — perhaps an employee at your archery shop — could be using you for no other reason than to push their own hunting industry agenda. Because this article generated more feedback than anything the author had ever written before, he wrote a follow-up article. To read it, click here.

 

1. Target Panic: Are You Prepared to Help?

Though target panic comes in many forms, most archers, at one point or another, suffer from it. Are you ready to be their doctor?